Mish’s Daily: Cocoa Soars – Nobody Knows the Truffles I’ve Seen
Written by Michele ‘Mish’ Schneider
On the heels of the CPI report out first thing July 12th, and because of El Nino, West Africa expects to see lower average rainfall and higher.
West Africa is the main coca grower.
The growing season began last October and ends this September.
That means already damaged cocoa crops can see further damage and take prices higher still.
To date, chocolate prices have risen by 14% Year over Year.
Sugar prices, one of our favorite inflation barometers, have surged.
Cocoa butter has also seen a 20.5% increase in prices year-to-date.
Cocoa consumption is near record highs in Europe.
Dark chocolate, containing about 50% to 90% cocoa solids, cocoa butter, and sugar, will likely see the highest rise in prices.
In hard times and in good times, everyone loves chocolate.
Could this be our new inflation barometer?
This is the continuous contract for cocoa futures.
Typical of institutional analysts, their comments often have nothing to do with what the charts show.
That leaves them open to suggesting buys at the highs and shorts at the lows.
This is why it is so important to understand the current fundamentals, but also know how to time your way into an instrument with proper risk parameters and timeframe for taking profits.
The cocoa chart suggests a mean reversion on our Real Motion Momentum indicator dating to July 3rd, just when futures made new multi-year highs.
That makes waiting for the price to come down to 3165 more appealing. Either that or a move over 3420, in which case we anticipate the momentum will catch up to the price.
The 50-DMA is the ultimate support at around 3100. A move over the highs and one should figure 3300 as the risk with a profit target of around 3600.
The bigger point though, is that weather and the impact on food prices is still a thing. Softer CPI or not.
Have a listen on the link below, of the conversation between Mish and Charles Payne. Is she a commodities trader or a laden weatherperson?
For more detailed trading information about our blended models, tools, and trader education courses, contact Rob Quinn, our Chief Strategy Consultant, to learn more.
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Mish in the Media
Making Money with Charles Payne 07-10-23
Yahoo Finance 07-06-23
Benzinga Pre-Market Prep 06-30-23
July 12 Imran Lakha Trader Chats
July 12 Real Vision
July 12 Twitter Spaces Mario Nawfal
July 13 TD Ameritrade
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